Data Stewardship

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Data Culture Change offers ongoing consultancy for cultural organisations, especially in the performing arts, to help them manage and use data strategically. We believe data should support every aspect of an organisation’s work, from planning to performance.

Our approach helps organisations:

• Inform strategy using insights from audience behaviour, trends, and internal metrics
• Improve performance by tracking progress and optimising operations
• Strengthen fundraising and reporting with data that clearly demonstrates impact
• Deepen audience engagement through targeted, insight-driven campaigns
• Increase efficiency by streamlining operations and resource use

We support organisations to build a data-informed culture that aligns with their values and artistic goals, providing the tools and expertise needed for confident, effective data use.